Optimizing Operations with AI: Reduce remakes with a simple, AI-assisted rework system

​AI Won’t Replace Stone Companies. But the Ones Using It Will Outperform Everyone Else.

​​This event is built for stone industry leaders including fabricators, distributors, and owners who are ready to integrate AI into daily operations and gain a competitive edge through smarter, data driven decision making.

​​Event Agenda:

​​5:00 – 5:10 | Introductions
Speakers: Jon Kaplan, Pawel Marciniuk, Marcin Ruman

• ​Welcome and overview of the AI Operations Series.

• ​How AI and automation are transforming operational efficiency in stone fabrication.

• ​Today’s focus: Using AI to capture, categorize, and solve rework before it drains profit.

​5:10 – 5:45 | Main Session: The AI-Powered Rework Tracking System
Led by Pawel Marciniuk & Marcin Ruman (Emersoft), with Jon Kaplan (Kaplan Consulting)

• ​The real cost of rework — why fabrication shops lose thousands per month on repeat mistakes.

• ​Live demonstration:

  • ​Capture incidents using photo + short voice note.

  • ​AI automatically transcribes, tags, and identifies root causes (Measure, Production, Material, Install, Customer Expectation).

  • ​Seamless flow into Airtable dashboards and weekly “Blood Wall Reports.”

• ​How the automation works: AI tagging + Make/Zapier workflow integration.

• ​Real client use cases: Southern Stone, Top Priority, and Metro Granite — how Kaplan Consulting helped them cut waste and increase visibility.

​5:45 – 6:00 | Live Q&A and Discussion

• ​Open conversation with Jon, Pawel, and Marcin.

• ​Audience questions on implementation, data setup, and real-world results.

• ​How to apply this AI system in your own shop within a week.

• ​Next step: Book a 30-minute Ops Diagnostic with Kaplan Consulting to install the Rework Tracking System and cut rework before Q2.

​​4 Pillars Framework:

​​This webinar is part of a series that shows stone companies how to use AI in four core areas of the business:

1. ​​Sales
   Use AI agents to generate and qualify leads, support outreach, and create repeatable follow up so sales teams spend more time closing and less time chasing.

2. ​​Marketing
   Use AI for AEO, website improvements, and CRM workflows so you attract better leads, improve online presence, and run consistent campaigns with less manual work.

3. ​​Operations
   Use AI and tools like Whale and smart workflows to reduce labor and administrative time, standardize processes, and improve throughput on the shop floor.

4. ​​Finance
   Use AI ready financial tools to align pricing, margin, and decision making so owners understand performance and plan growth with real numbers, not gut feel.

​​Event details:

​​​🗓 Thursday, January 21st 2026, Format: 45‑minute webinar + live Q&A
⏰ 5:00 PM EST
📍 Zoom: wherever there’s Wi-Fi and ambition

​​Speakers:

• ​​Jon Kaplan: Founder, jkaplanconsulting.com
  Expert in stone industry strategy, growth, and operational excellence. Jon brings decades of experience helping companies scale through innovation and process optimization.

• ​​​Marcin Ruman: Founder, Emersoft.co

• ​​​Pawel Marciniuk: Co-Founder, Emersoft.co