Online Booking
Abbacruises
A 30-years old family business revolving around showing the beauty of an island Zakhyntos
Their unique approach to clients makes them feel like a part of the place and the culture there.
Testimonial
"Our brand new website way exceeded our expectations! Our online booking rate not only went up but it’s easier to navigate and it perfectly shows our offer. We are 100 % satisfied!"
Sales manager
Brief
The customer had a very out-dated an unattractive page with no updates on it.
The number of services was very limited and was not presenting their full offer which was significantly reducing their credibility. That was resulting in low website traffic and few clients.
Goals
Gain credibility online
Automate business processes (booking form)
Show offer (all services)
Get more traffic and retain people on the website
Increase employer branding
Increase conversions (more clients)
Our Process
To ensure that we share the same vision we made a thorough interview with Abbacruises to better understand their position and potential for growing. We also made a competitors’ research to understand travel sector better.
Next, we brainstormed to generate best ideas to structurize their offer. Finally we’ve settled on technology and tools that fit best for them.
Outcomes
Defined and structured
client's services
Booking Service
automated business processes
Brand Perception
increased
Report System
custom analytics